DTS Sound on a Device
The DTS Sound app looked great on Android devices.
Main Screen - Music
The app offers an immersive visual experience, with the high resolution background image changing depending on the user-selected Content Mode. The Content Mode creates optimized listening experiences for different kinds of content.
With this design approach, I wanted to craft an emotionally engaging experience that felt more relatable and human to the user rather than abstract and technical. In addition, this design would feel familiar to Windows PC users who had experienced the 'DTS Audio' app.
Main Screen - Movies
This content mode is optimized for movies encoded in multi-channel surround sound. The image of the movie theater not only subtly reinforces the expectation for an immersive surround sound experience, but is also highly relatable across cultures.
Main Screen - Games
This content mode is optimized for video games. We went for a more retro gaming design so that it was relatable across cultures, wouldn't alienate Android device manufacturers facing competition from game consoles, and didn't favor a specific video game. It's a tough balancing act.
Graphic Equalizer Screen
This app featured a basic 5-band graphic equalizer with no presets. As more of a reference app that the Android manufacturer was free to customize or ignore, it was determined that it would be better to leave the definition of EQ presets to the manufacturers. In this app, the user could enjoy different EQ settings for headphones and the built-in speakers.
Following the 'DTS Audio' Windows App where I worked with the Marketing and Legal departments to standardize content for our About Screens, the design for this screen was much easier.
'DTS Off' State
The user is free to turn off all DTS enhancements on the device for both headphones and the built-in speakers. Rather than just showing all of the UI controls in a disabled state, I wanted to show something more interesting. I worked with Marketing to craft a message explaining the benefits of the technology in a relatable and easy to understand way.